Rental Fashion Platform: Zoa

Business Case

Last updated: Aug 23, 2022

Summary

Zoa rental, managed by Hirestreet, is the UK’s first “Rental as a service” solution that gives fashion brands the opportunity to add rental as an option alongside buying. Brands provide the stock, but Zoa takes care of:

1. Rental technology: providing website customization through a white-label rental platform.

2. Rental Operations: fully managing service that overlooks warehousing, fulfillment, transport, cleaning and repairs.

3. Rental Management: analyzing data to track brand's performance and customer behavior.

Problem

The missing capacity to invest to individual rental technologies and logistics is a barrier for fashion brands to provide a rental option for their customers.

Solution

Zoa rental provides a platform and service for other fashion brands to more easily offer rental options for their products. They enable fashion brands and retailers to launch a rental service with their white-label technology, one-stop-shop operations and rental expertise. Zoa rental has the three different parts: technology, operations, and management.

Outcome

As the service was launched in 2021 the outcome is yet to be determined.

Industries

Involved organisation(s)

Key elements of the circular economy

Contributors

Owner

Contributor

Date added: Aug 16, 2022

Last updated: Aug 23, 2022

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