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clothing brand focuses on social and environmental awareness through slow fashion commerce.","\u003Cp>NATU is a Brazilian brand that supports a sustainable movement that values ​​awareness from production to purchase and the fair price to make conscious fashion available to everyone. The brand's principles are: sustainable fashion available to everyone, zero waste, respect for the environment, for the workers and consumers.\u003C/p>\u003Cp>\u003Cbr>\u003C/p>\u003Cp>The slow fashion process also includes natural dyeing in its pieces, reuse of waste fabrics and organic cotton fabrics, local labor and zero waste.\u003C/p>\u003Cp>\u003Cbr>\u003C/p>\u003Cp>Every process of this brand is designed in a way that has the least impact on the environment, having two main raw materials: scrap fabrics (textile waste) and organic cotton from Brazilian cooperatives of small producers, in which cotton is grown without pesticides. In addition, the part is delivered to the consumer in a reusable fabric package, and the part label is made of seed paper.\u003C/p>",[208],{"name":209,"type":210,"value":209},"https://publications.waset.org/10011983/analyzing-the-potential-of-job-creation-by-taking-the-first-step-towards-circular-economy-case-study-of-brazil","link","published",false,{"id":148,"type":177,"cta":15,"cta_link":15,"created_at":214,"updated_at":215,"owner_id":132,"owner_relationship":180,"views":168,"owner":216,"image":217,"contributors":220,"article_locations":226,"article_industries":229,"view_count":168,"like_count":168,"collection_count":172,"content":230,"can_edit":212},"2021-08-16T22:33:10.164Z","2023-12-28T15:00:39.456Z",{"id":132,"type":133,"owner_id":132,"about":15,"job_title":15,"url":15,"linkedin":15,"email":15,"staff_of_id":15,"organisation_id":15,"organisation":15},{"id":218,"link":219,"alt":15,"source":15,"created_at":214,"updated_at":215,"article_id":148,"image_profile_id":15,"banner_profile_id":15},"Nj0iOf5yZd8=","https://kh-assets.prod.circularity-gap.world/main-image/1778152545340-2up4c9wr.jpeg",[221,223,225],{"contributor_id":222},"J5-bZw",{"contributor_id":224},"ReA0mg",{"contributor_id":132},[227],{"article_id":148,"location_id":189,"created_at":140,"updated_at":15,"location":228},{"id":189,"type":191,"name":192,"color":15,"parent_location_id":193,"created_at":194,"updated_at":15},[],{"id":231,"score":168,"body":232,"status":211,"article_id":148,"created_at":214,"updated_at":215,"published_at":214},"o6hO",{"title":233,"outcome":234,"problem":235,"summary":236,"solution":237,"attachment":238},"Retalhar : business uniforms transformed into blankets for donation to people in socially vulnerable situations","\u003Cp>In six years, 224 thousand Kg of reused professional uniforms have already been recycled- more than 705 thousand pieces.\u003C/p>\u003Cp>\u003Cbr>\u003C/p>\u003Cp>Using the discarded uniforms as a raw material, more than 65,000 blankets have been produced and distributed to people in situations of social vulnerability, and more than 25,000 personalized products have already been made, such as corporate gifts and backpacks for children in need.\u003C/p>\u003Cp>\u003Cbr>\u003C/p>\u003Cp>With this, carbon emissions are avoided, and landfills and the overload of natural resources are saved.\u003C/p>","\u003Cp>Companies need to discard their employees' disused uniforms and pay attention to their mischaracterization so as not to run the risk of corrupting the company's image and brand. This company was created to carry out the reverse logistics of post-consumer professional uniforms that would be incinerated or disposed of in landfills.\u003C/p>","\u003Cp>Retalhar is a company that integrates post-consumer corporate uniforms received from companies that generate large volumes, then the uniforms are shredded, and later transformed into blankets for socially vulnerable people and corporate gifts, creating shared value.\u003C/p>","\u003Cp>The recycled uniforms are first put through a process of decharacterization, which ensures the safety of the brands. Next, the fabrics are destined for recycling, which involves the steps: crushing, shredding and reinsertion in the productive sector for various purposes (such as civil construction and the automobile industry). This work is carried out by inclusive and specialized labor through sewing cooperatives.\u003C/p>",[239],{"name":240,"type":210,"value":240},"https://www.retalhar.com.br/",{"id":150,"type":177,"cta":15,"cta_link":15,"created_at":242,"updated_at":243,"owner_id":132,"owner_relationship":180,"views":168,"owner":244,"image":245,"contributors":248,"article_locations":251,"article_industries":254,"view_count":168,"like_count":168,"collection_count":172,"content":255,"can_edit":212},"2021-08-20T22:35:09.515Z","2023-12-28T14:55:17.470Z",{"id":132,"type":133,"owner_id":132,"about":15,"job_title":15,"url":15,"linkedin":15,"email":15,"staff_of_id":15,"organisation_id":15,"organisation":15},{"id":246,"link":247,"alt":15,"source":15,"created_at":242,"updated_at":243,"article_id":150,"image_profile_id":15,"banner_profile_id":15},"2lmFwf78tA4=","https://kh-assets.prod.circularity-gap.world/main-image/1778152567855-jyqt3vhg.jpeg",[249,250],{"contributor_id":224},{"contributor_id":132},[252],{"article_id":150,"location_id":189,"created_at":140,"updated_at":15,"location":253},{"id":189,"type":191,"name":192,"color":15,"parent_location_id":193,"created_at":194,"updated_at":15},[],{"id":256,"score":168,"body":257,"status":211,"article_id":150,"created_at":242,"updated_at":243,"published_at":242},"MDXR",{"title":258,"problem":259,"summary":260,"solution":261,"attachment":262},"Insecta: Thrift store clothes and unused fabrics are turned into vegan shoes","\u003Cp>400 billion square meters of fabric are disposed of in landfills annually. In contrast, shoe manufacturing is an expensive and resource-intensive process. \u003C/p>\u003Cp>\u003Cbr>\u003C/p>","\u003Cp>Insecta is a Brazilian company that manufactures vegan and environmentally friendly shoes. This company has developed a way to make shoe production and manufacture more sustainable, and to bring a new life into thrift store garments that are waiting for a new use. \u003C/p>","\u003Cp>The composition of the shoes is as follows: the sole is made with recycled rubber, the local supplier that uses the leftovers from its own production prevents more material from going to waste and reduces the use of virgin raw material. The insole is all made with leftover fabrics from the production itself or from old Insectas that came back from reverse logistics, and the supplier is also local. The upper part can be made from thrift store clothing, recycled PET bottle, recycled cotton or reuse fabric.\u003C/p>",[263,265,267],{"name":264,"type":210,"value":264},"https://insectashoes.com/collections/insecta-giovanna-nader",{"name":266,"type":210,"value":266},"https://insectashoes.com/products/elza-oxford",{"name":268,"type":210,"value":268},"https://www.instagram.com/p/CBB90HFhrpi/?hl=pt-br",{"id":152,"type":177,"cta":15,"cta_link":15,"created_at":270,"updated_at":271,"owner_id":132,"owner_relationship":180,"views":168,"owner":272,"image":273,"contributors":276,"article_locations":281,"article_industries":288,"view_count":168,"like_count":168,"collection_count":172,"content":313,"can_edit":212},"2021-09-05T17:00:44.610Z","2023-12-28T13:35:47.914Z",{"id":132,"type":133,"owner_id":132,"about":15,"job_title":15,"url":15,"linkedin":15,"email":15,"staff_of_id":15,"organisation_id":15,"organisation":15},{"id":274,"link":275,"alt":15,"source":15,"created_at":270,"updated_at":271,"article_id":152,"image_profile_id":15,"banner_profile_id":15},"oUvuUD9OeE8=","https://kh-assets.prod.circularity-gap.world/main-image/1778152604426-K8QBi2g4.jpeg",[277,278,280],{"contributor_id":222},{"contributor_id":279},"kyyP9w",{"contributor_id":132},[282,286],{"article_id":152,"location_id":283,"created_at":140,"updated_at":15,"location":284},"3451190",{"id":283,"type":198,"name":285,"color":15,"parent_location_id":189,"created_at":200,"updated_at":15},"Rio de Janeiro",{"article_id":152,"location_id":189,"created_at":140,"updated_at":15,"location":287},{"id":189,"type":191,"name":192,"color":15,"parent_location_id":193,"created_at":194,"updated_at":15},[289,295,301,307],{"article_id":152,"industry_id":290,"created_at":140,"updated_at":15,"industry":291},"fashion_and_textiles",{"id":290,"name":292,"description":293,"sector":294},"Fashion and Textiles","Producing textile and leather products and processing them into apparel and accessories","goods_and_services",{"article_id":152,"industry_id":296,"created_at":140,"updated_at":15,"industry":297},"logistics_services",{"id":296,"name":298,"description":299,"sector":300},"Logistics Services","Providing air, water, rail, and land transportation and related services for the distribution of goods, such as air freight, air courier and logistics services, maritime freight, marine courier and logistics services, rail freight, rail courier and logistics services, land freight, land courier and logistics services, including package and mail delivery and customs agents, as well as storage and warehouse facilities","transportation_and_logistics",{"article_id":152,"industry_id":302,"created_at":140,"updated_at":15,"industry":303},"waste_management",{"id":302,"name":304,"description":305,"sector":306},"Waste Management","Collecting waste from households and businesses by means of refuse bins, wheeled bins, containers, etc., and providing treatment, incineration, materials recovery and reclamation, and disposal of hazardous and non-hazardous waste","societal_services",{"article_id":152,"industry_id":308,"created_at":140,"updated_at":15,"industry":309},"chemical_and_plastic",{"id":308,"name":310,"description":311,"sector":312},"Chemical and Plastic","Producing basic and specialty chemicals, inks, agricultural chemical such as fertilisers and pesticides, plastics including packaging, and rubber","materials_and_fuels",{"id":314,"score":168,"body":315,"status":211,"article_id":152,"created_at":270,"updated_at":271,"published_at":270},"zy7t",{"title":316,"outcome":317,"problem":318,"summary":319,"solution":320,"attachment":321},"Levh: Partnering with companies and conservation groups to build a sustainable beachwear brand","\u003Cp>\u003Cbr>\u003C/p>","\u003Cp>Brazil's tropical climate and many beaches mean there is a high turnover of beachwear, with many people constantly buying new pieces to keep up with the latest beachwear trends. Most beachwear is made from virgin nylon or polyester, and much is discarded after minimal use, ending up in landfills or incinerated. \u003C/p>","\u003Cp>Beachwear brand, Levh, is an excellent example of effective partnerships, working with ecological companies and conservation groups to create collections of sustainable swimwear. Levh works with the Italian company Econyl to develop fabrics made from regenerated nylon from fishing nets and plastic components discarded in the oceans and landfills. They are also working on minimizing their environmental impact by including biodegradable fabrics in their range, taking just three years to decompose completely. Levh has teamed up with RioBike Courier to reduce their emissions further, making carbon-free deliveries by bicycle within Rio de Janeiro, Niterói and São Paulo. As well as all this, Levh also donates 1% of the value of each piece sold to NGO, SOS Amazônia and beach and ocean conservation group, EcoSurf. \u003C/p>","\u003Cp>Levh develops fabrics in partnership with the Italian company Econyl® to create regenerated nylon made from fishing nets and other types of nylons discarded in oceans and landfills for its swimwear collections. Econyl® is produced through a closed-loop regeneration system, which starts with the recovery of polluting waste from the oceans and landfills worldwide. These materials are firstly sorted and undergo a cleaning process to recover as much nylon as possible. The nylon waste is then recycled back to its original purity, processed into yarns, ready for the fashion industry.  \u003C/p>\u003Cp>Levh also works with technical and biodegradable materials, developing fabrics which decompose in a maximum of 3 years. This is a much faster decomposition process than the more commonly used petroleum-based fabrics, which take about 150 years to degrade under the same conditions.\u003C/p>\u003Cp>The cotton used in Levh's collections is 100% Brazilian (national) and certified by BCI (Better Cotton Initiative). This global non-profit organization guarantees sustainable cotton production, with transparency and traceability of processes.\u003C/p>\u003Cp>1% of the value of each piece sold is donated to the institutions SOS Amazônia (NGO whose mission is to promote the conservation of the region's biodiversity) and EcoSurf (an organization that protects and conserves beaches and oceans). In addition to the ecological material, they also partnered up with RioBike Courier to deliver orders by bicycle in Rio de Janeiro, Niterói and São Paulo, helping to avoid more than 4 tons of CO2 emissions per month. Levh's packaging consists of reusable, plastic-free eco-bags or cardboard boxes for e-commerce.  \u003C/p>",[322,324,326,328],{"name":323,"type":210,"value":323},"https://www.levhrio.com.br/pages/quem-somos",{"name":325,"type":210,"value":325},"https://sosamazonia.org.br/en",{"name":327,"type":210,"value":327},"https://www.econyl.com/about-us",{"name":329,"type":210,"value":329},"https://www.riobikecourier.com.br/",{"id":146,"type":331,"cta":15,"cta_link":15,"created_at":332,"updated_at":333,"owner_id":132,"owner_relationship":180,"views":168,"owner":334,"image":15,"contributors":335,"article_locations":337,"article_industries":340,"view_count":168,"like_count":168,"collection_count":172,"content":341,"can_edit":212},"policy_case","2021-07-31T22:03:26.547Z","2022-08-04T22:23:06.256Z",{"id":132,"type":133,"owner_id":132,"about":15,"job_title":15,"url":15,"linkedin":15,"email":15,"staff_of_id":15,"organisation_id":15,"organisation":15},[336],{"contributor_id":132},[338],{"article_id":146,"location_id":189,"created_at":140,"updated_at":15,"location":339},{"id":189,"type":191,"name":192,"color":15,"parent_location_id":193,"created_at":194,"updated_at":15},[],{"id":342,"score":168,"body":343,"status":211,"article_id":146,"created_at":332,"updated_at":333,"published_at":332},"pGjZ",{"title":344,"outcome":345,"problem":346,"summary":347,"solution":348,"attachment":349},"The circular economy and the slow fashion movement as sustainability strategies for the current risk society","\u003Cp>Society's awareness of the circular economy is important for sustainable benefits to happen. It is a strategy that breaks the paradigms of designing, producing and consuming, which were implemented in the Industrial Revolution (VAN EIJK E JOUSTRA, 2017).\u003C/p>\u003Cp>\u003Cbr>\u003C/p>\u003Cp>Communication and information strategies are needed to raise awareness among manufacturers and the public about their responsibility for products throughout their lifetime (STAHEL, 2016).\u003C/p>\u003Cp>\u003Cbr>\u003C/p>\u003Cp>It can be seen that, from the implementation of these policies and ways of consuming, there is space for better conditions to be (re)thought to be and be in society, as well as a space for social and political criticism. about the way we're consuming lately. Considering the high environmental and ecological risks indicated by research, such as those shown here, an important process of reflexivity of human beings on this subject should also be taken into account.\u003C/p>","\u003Cp>The current practice of the linear economic model is unsustainable in the long term, as its consequences result in the gradual reduction of natural resources and an accumulation of residues and concentration of carbon in the atmosphere (WWF, 2014). Faced with this, sociology theorists Anthony Giddens and Ulrich Beck say, based on the reflection on the way the economy has been shaped over recent times, that we live today in a risk society.\u003C/p>\u003Cp>\u003Cbr>\u003C/p>\u003Cp>By risk society, it is understood that there is a “dark” side to the times we live in, called by Giddens (1993) of High Modernity. There are a series of actions and consequences that encompass concerns regarding the limits of the use of scientific rationality, as well as environmental damage caused by industrial practices. Given this framework, it is necessary to reflect on how to deal with the consequences of the mode of production and consumption that we live in high modernity.\u003C/p>\u003Cp>\u003Cbr>\u003C/p>\u003Cp>It is understood that human beings need to be concerned about the negative process of ecological risk.\u003C/p>","\u003Cp>With the advent of capitalism and the crisis of modernity, structural transformations at the global level have become the subject of discussion in sociological theories. The concept of risk has become the focus of these discussions, becoming the basis for understanding how environmental and technological risks affect the transformations of the historical project of modernity. New projects emerge, among which the circular economy and slow fashion stand out. The main objective of this paper is to discuss the circular economy and emphasize how it is made as an effective strategy for facing major contemporary economic conflicts. From the study, it was found that the circular economy and slow fashion can be considered strategies to combat the environmental risks encountered in modernity.\u003C/p>","\u003Cp>It is observed that the circular economy and slow fashion could be considered strategies to control the risks present in today's society.\u003C/p>\u003Cp>\u003Cbr>\u003C/p>\u003Cp>In this sense, as the circular economy has as its main objectives the preservation and increase of natural capital, the optimization of the production of resources and the promotion of the system's efficiency, it can be thought that this type of economy offers a concern regarding the limits that we can find in our risk society. As well as it can be constituted as an expert system, as it is a system “of technical excellence or professional competence that organize large areas of the material and social environments in which we live today” (GIDDENS, 1991, p. 35).\u003C/p>\u003Cp>\u003Cbr>\u003C/p>\u003Cp>Therefore, it is evident that both the slow fashion and the circular economy can be characterized as possible tools for shaping sustainability strategies.\u003C/p>",[350],{"name":351,"type":210,"value":351},"https://www.revistarelicario.museudeartesacrauberlandia.com.br/index.php/relicario/article/view/122/107",{"id":144,"type":177,"cta":15,"cta_link":15,"created_at":353,"updated_at":354,"owner_id":132,"owner_relationship":180,"views":168,"owner":355,"image":15,"contributors":356,"article_locations":358,"article_industries":367,"view_count":168,"like_count":168,"collection_count":172,"content":368,"can_edit":212},"2021-07-28T17:51:02.978Z","2021-07-28T17:53:48.940Z",{"id":132,"type":133,"owner_id":132,"about":15,"job_title":15,"url":15,"linkedin":15,"email":15,"staff_of_id":15,"organisation_id":15,"organisation":15},[357],{"contributor_id":132},[359,361],{"article_id":144,"location_id":189,"created_at":140,"updated_at":15,"location":360},{"id":189,"type":191,"name":192,"color":15,"parent_location_id":193,"created_at":194,"updated_at":15},{"article_id":144,"location_id":362,"created_at":140,"updated_at":15,"location":363},"ITA",{"id":362,"type":191,"name":364,"color":15,"parent_location_id":365,"created_at":366,"updated_at":15},"Italy","EU","2026-02-27T07:55:02.991Z",[],{"id":369,"score":168,"body":370,"status":211,"article_id":144,"created_at":353,"updated_at":354,"published_at":353},"pG50",{"title":371,"outcome":372,"problem":373,"summary":374,"solution":375,"attachment":376},"Sustainability in the fashion industry: a case study in sericulture","\u003Cp>Knowing the cultural value of the fabric and its uniqueness, the price of pure Indian silk for sale in Brazil costs around USD 100 per meter. Citrus fabric is not yet for sale in its unmanufactured form. At the time of a partnership with the luxury brand of Italian designer Salvatore Ferragamo (the first to use unconventional silk in their collections, starting in 2017), a meter of a stylized scarf cost around USD 360. it is clear that there is a large disparity in the costs compared. However, the production of unconventional silk may come to become effective in view of the current scenario of sericulture culture with regard to adversities, such as virus infestation in caterpillar management sheds, spread of diseases (ancylostomiasis), in addition to the low investment of textile spinning companies (GRIZOLI, 2018).\u003C/p>\u003Cp>\u003Cbr>\u003C/p>\u003Cp>\u003Cbr>\u003C/p>\u003Cp>It appears that the greatest disparity between the compared artifacts is the price and, consequently, the target audience of the final product. It is hoped that in the near future both can become competitors in the sector.\u003C/p>\u003Cp>Furthermore, both productions have advantages and disadvantages, but it is possible to conclude that the new technology exploits a market share capable of filling a sustainable gap in the fashion sector.\u003C/p>","\u003Cp>The traditional production of silk - known as sericulture - includes the cultivation of mulberry (Morus sp.) to serve as food and the formation of cocoons of the Bombyx mori caterpillars (the famous silkworms, which would evolve into moths), which are burned in boiling water of up to 105 °C, killing the insect by dehydration, so that the cocoon breaks up, transforming them into threads, and finally into fabric (BRANCALHÃO, 2011; DOS SANTOS et al., 2011).\u003C/p>\u003Cp>\u003Cbr>\u003C/p>\u003Cp>Silk has been culturally valued for centuries and considered a luxury item, and it is currently one of the most coveted products by the fashion industry due to its difficulty in obtaining it. However, the production process is essentially the same from the start, although modern sericulture is mechanized.\u003C/p>\u003Cp>\u003Cbr>\u003C/p>\u003Cp>Brazil participates in the ranking as the third largest silk producer in the world, with China and India leading, and is considered the best in the world for its yarn quality (GRIZOLI, 2018). The sericulture activity in Brazil shows gross sales of around US$129 million annually, in which 97% of the silk thread production is destined for export (WATANABE et al., 2000).\u003C/p>\u003Cp>\u003Cbr>\u003C/p>\u003Cp>At the same time, Brazil holds 50% of the world's orange juice production, and gets 85% of the world market share (NEVES, 2010). On the one hand leading the trade, on the other the scenario of intense citrus production annually generates large volumes of by-products derived from oranges, commonly known as food residues, which are discarded for uselessness, supporting the continuous wear of the planet's natural resources. It is estimated that between 2009 and 2010 the Brazilian production was 397 million boxes of oranges, and consequent 851,000 tons of citrus fruit by-products, which demonstrates the indispensability of investigation and solution of the recurring problem in a sustainable manner (NEVES, 2010).\u003C/p>","\u003Cp>Sericulture is a textile production practice that stands out in the creation of eccentric garments, and the silk produced is secularly valued and considered a luxury item since the Chinese Empire. At the same time, there is a scenario of intense citrus production, generating an enormous amount of waste annually, which supports the continuous lost of natural resources. The aim of this study was to analyze from a sustainability perspective the production of conventional silk superimposed on silk from the by-product of the citrus industry. As an alternative, a method developed by an Italian initiative allows the residue from the production of oranges to be used for the development of fibrous similar to the concerned fabric. This is a case study which the methodology is the analysis of data on Brazilian sericultural production compared to data from a successful experience of the developers of the method. As a result, it is possible to note that both productions have advantages and disadvantages, however it can be concluded that the new technology exploits a market share capable of filling a sustainable gap in the fashion sector.\u003C/p>","\u003Cp>Emerges as an alternative, a method that makes it possible to reduce food waste and the pollution of natural resources, transforming citrus industry by-products into a resource for the fashion sector. Free from animal cruelty, the production of silk from the cellulose of hundreds of thousands of tons of waste currently generated proves to be a palpable alternative.\u003C/p>\u003Cp>\u003Cbr>\u003C/p>\u003Cp>After pressing the fruits, the potential of bagasse (including husks and seeds) for extraction of citrus cellulose is explored, which generates a fibrous fabric, which is synthesized in a suitable way for spinning and transformation of textile fibers similar to silk, with the differential of being linked with innovation, ethics and environmental responsibility. The process thus allows transforming an industrial waste that would otherwise be discarded into a material of high quality and value for the fashion sector. In the first stage, about ten tons of leftover orange are reused, enough to produce four thousand meters of fabric (ORANGE FIBER, 2015).\u003C/p>\u003Cp>\u003Cbr>\u003C/p>\u003Cp>The Orange Fiber company was founded in Italy, and patented and produced the first sustainable vegan fabric from cellulose by-products of the citrus industry.\u003C/p>",[377,379],{"name":378,"type":210,"value":378},"http://orangefiber.co/",{"name":380,"type":210,"value":380},"https://www.brazilianjournals.com/index.php/BJB/article/view/17025",[]]